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Wednesday, June 10, 2020

Hotel or Restaurant in Boston Area - 825 Words

SWOT Analysis About a Hotel or Restaurant in Boston Area (Case Study Sample) Content: SWOT Analysis about the No.9 Park Restaurant in BostonName:Institution:SWOT Analysis about the No.9 Park Restaurant in BostonStrengthsThe No. 9 Park is well known for its mouth-watering dishes that are enjoyed within an impressive ambiance with the classic, brown booths and dark-wood floors. Its location within a historic Beacon Hill townhouse which provides it with a major strategic advantage as it is much easier for customers to access this elegant restaurant. The restaurant boasts of a very creative award-wining chef, Barbara Lynch, who uses local produce to prepare unique dishes. Through employing both French and Italian techniques in continuously recreate the original menu, the chef is able to provide the guests at the restaurant with exciting and delicious dishes that keep them coming back for more (Kaitlin Melanie, 2015).The entire staff of No. 9 Park is well trained and armed with extensive knowledge of every bottle on the beverage menu while the bar staff ar e trained on making arguably the best cocktail in the entire city. This gives the restaurant an upper hand in that it ensures that its customers receive exclusive world-class services from its entire staff (Kaitlin Melanie, 2015).Terrific view is also strength for the No.9 Park restaurant. As a trendy bistro situated on Beacon Hill, a table situated along the windows overseeing the Park Street will ensure the clients observe all the action taking place on the park and in the State House (Kaitlin Melanie, 2015).As a small restaurant, No. 9 Park is an ideal location for intimate diners (Kaitlin Melanie, 2015). The overwhelming support of the servers coupled with Boston Common view, nice ambiance, and the tasty, creative menu makes lovers relax and completely enjoy their romance.WeaknessesDespite it not being a five-star restaurant, No. 9 Park is quite expensive and even appears in the list of the most expensive restaurants in Boston City. This is a disadvantage as it tends to turn away some of the low income tourists and fun lovers who are on a tight budget (Kaitlin Melanie, 2015).Another weakness of this restaurant is the limited table occupancy level. No. 9 Park only has 18 candle tables, which greatly inhibits them from maximizing on their earnings and profits. Its limited seat-capacity also raises the issue of locking out many customers who may have the interest of dining in the restaurant but unfortunately, may have been late in making reservations (Kaitlin Melanie, 2015).No. 9 Parkà ¢Ã¢â€š ¬s Menu does not include a wide array of exotic cuisines. The restaurant only does the American, French and Italian cuisines, leaving out such big ethnic groups as Spanish, Chinese, and Japanese (Kaitlin Melanie, 2015).OpportunitiesNo. 9 Park should be able to embrace the comeback of business lunches given the popularity of individual and corporate business lunches. The restaurant should emulate the likes of Bristol Lounge, whose tables are often filled by people in suits updating each other on matters concerning the boardroom, a group planning a networking event within the city, or a couple of entrepreneurs sealing a business deal (Kaitlin Melanie, 2015).Another opportunity that No. 9 Park should take advantage of is the rising population in Boston. This city is regarded as the most expensive real estate market nationwide with a potential market for the 2,461 condos, apartments, and homes permitted from January to June of 2015, nearly half of which can be categorized as either in the being affordable housing category for residents of low income (Adams, 2015). These occupants will require restaurant facilities for their evening dinners, night outs, and dates, and No. 9 Park should seek to serve this population.Furthermore, the Boston Mayor Martin J. Walsh announced that the City had received a $3 million grant from the Obama Government as a shot to the arm to increase apprenticeship and internship opportunities in the most thriving hospital ity and construction industries through the Mayorà ¢Ã¢â€š ¬s Workforce Development office (Adams, 2015). No. 9 Park can take advantage of this opportunity to attract as many gifted and talented apprentices as possible. Therefore, it would improve the quality of the service personnel and the efficiency of its service delivery.ThreatsNo. 9 Park faces stiff competition from Menton restaurant, which is rated among the most upscale and recognized in the Barbara Lynch Gruppo. Among its strengths is the fact that it managed to attract the Top Chef winner Kristen Kish who was given the head chef position. Moreover, in the entire Boston City, there is no other Five-Star restaurant listed in the Forbes Travel Guide apart from Menton (Kaitlin Melanie, 2015). The hotel is known to be a prix five only, meaning that it has a four-course option in addition to the expansive chefà ¢Ã¢â€š ¬s testing menu. Another restaurant that is a threat to No. 9 Park is O Ya is since it is the undisputed Japan ese cuisine restaurant in Boston and maybe in the entire country as rated by James Beard.The ever growing number of coffee shops throughout the city that offer a convenient option for conversations is another major threat to No. 9 Park. The "Little Italy" is lined with a sizeable number of cafes competing to provide the best cappuccino. When it comes to Romance, the Moo restaurant at XV Beacon offers a very nice dinner ambiance with the gold-toned and candle light with a wine list as well as some rare vintages (Kaitlin Melanie, 2015). Bristol Lounge is also another romantic restaurant with a rear restaurant window table overlooking Boston. The Rialto also offers a superb view of the Harvard Square.Another possible threat is the approved six month construction plan of over $ 1 billion housing units at an estimated budget of $1.65 billion mainly targeting low cost housing with over 43% of the total units being non-luxury (Kaitlin Melanie, 2015). Although this move would provide a re lief to Bostonà ¢Ã¢â€š ¬s middle and low income earning residents, it would do more harm than good to the hotel industry since apart from the fact that most occupants will not afford to dine in such expensive restaurants as No. 9 Park, the housing project may also develop an insecure and untidy environment that might t... Hotel or Restaurant in Boston Area - 825 Words SWOT Analysis About a Hotel or Restaurant in Boston Area (Case Study Sample) Content: SWOT Analysis about the No.9 Park Restaurant in BostonName:Institution:SWOT Analysis about the No.9 Park Restaurant in BostonStrengthsThe No. 9 Park is well known for its mouth-watering dishes that are enjoyed within an impressive ambiance with the classic, brown booths and dark-wood floors. Its location within a historic Beacon Hill townhouse which provides it with a major strategic advantage as it is much easier for customers to access this elegant restaurant. The restaurant boasts of a very creative award-wining chef, Barbara Lynch, who uses local produce to prepare unique dishes. Through employing both French and Italian techniques in continuously recreate the original menu, the chef is able to provide the guests at the restaurant with exciting and delicious dishes that keep them coming back for more (Kaitlin Melanie, 2015).The entire staff of No. 9 Park is well trained and armed with extensive knowledge of every bottle on the beverage menu while the bar staff ar e trained on making arguably the best cocktail in the entire city. This gives the restaurant an upper hand in that it ensures that its customers receive exclusive world-class services from its entire staff (Kaitlin Melanie, 2015).Terrific view is also strength for the No.9 Park restaurant. As a trendy bistro situated on Beacon Hill, a table situated along the windows overseeing the Park Street will ensure the clients observe all the action taking place on the park and in the State House (Kaitlin Melanie, 2015).As a small restaurant, No. 9 Park is an ideal location for intimate diners (Kaitlin Melanie, 2015). The overwhelming support of the servers coupled with Boston Common view, nice ambiance, and the tasty, creative menu makes lovers relax and completely enjoy their romance.WeaknessesDespite it not being a five-star restaurant, No. 9 Park is quite expensive and even appears in the list of the most expensive restaurants in Boston City. This is a disadvantage as it tends to turn away some of the low income tourists and fun lovers who are on a tight budget (Kaitlin Melanie, 2015).Another weakness of this restaurant is the limited table occupancy level. No. 9 Park only has 18 candle tables, which greatly inhibits them from maximizing on their earnings and profits. Its limited seat-capacity also raises the issue of locking out many customers who may have the interest of dining in the restaurant but unfortunately, may have been late in making reservations (Kaitlin Melanie, 2015).No. 9 Parkà ¢Ã¢â€š ¬s Menu does not include a wide array of exotic cuisines. The restaurant only does the American, French and Italian cuisines, leaving out such big ethnic groups as Spanish, Chinese, and Japanese (Kaitlin Melanie, 2015).OpportunitiesNo. 9 Park should be able to embrace the comeback of business lunches given the popularity of individual and corporate business lunches. The restaurant should emulate the likes of Bristol Lounge, whose tables are often filled by people in suits updating each other on matters concerning the boardroom, a group planning a networking event within the city, or a couple of entrepreneurs sealing a business deal (Kaitlin Melanie, 2015).Another opportunity that No. 9 Park should take advantage of is the rising population in Boston. This city is regarded as the most expensive real estate market nationwide with a potential market for the 2,461 condos, apartments, and homes permitted from January to June of 2015, nearly half of which can be categorized as either in the being affordable housing category for residents of low income (Adams, 2015). These occupants will require restaurant facilities for their evening dinners, night outs, and dates, and No. 9 Park should seek to serve this population.Furthermore, the Boston Mayor Martin J. Walsh announced that the City had received a $3 million grant from the Obama Government as a shot to the arm to increase apprenticeship and internship opportunities in the most thriving hospital ity and construction industries through the Mayorà ¢Ã¢â€š ¬s Workforce Development office (Adams, 2015). No. 9 Park can take advantage of this opportunity to attract as many gifted and talented apprentices as possible. Therefore, it would improve the quality of the service personnel and the efficiency of its service delivery.ThreatsNo. 9 Park faces stiff competition from Menton restaurant, which is rated among the most upscale and recognized in the Barbara Lynch Gruppo. Among its strengths is the fact that it managed to attract the Top Chef winner Kristen Kish who was given the head chef position. Moreover, in the entire Boston City, there is no other Five-Star restaurant listed in the Forbes Travel Guide apart from Menton (Kaitlin Melanie, 2015). The hotel is known to be a prix five only, meaning that it has a four-course option in addition to the expansive chefà ¢Ã¢â€š ¬s testing menu. Another restaurant that is a threat to No. 9 Park is O Ya is since it is the undisputed Japan ese cuisine restaurant in Boston and maybe in the entire country as rated by James Beard.The ever growing number of coffee shops throughout the city that offer a convenient option for conversations is another major threat to No. 9 Park. The "Little Italy" is lined with a sizeable number of cafes competing to provide the best cappuccino. When it comes to Romance, the Moo restaurant at XV Beacon offers a very nice dinner ambiance with the gold-toned and candle light with a wine list as well as some rare vintages (Kaitlin Melanie, 2015). Bristol Lounge is also another romantic restaurant with a rear restaurant window table overlooking Boston. The Rialto also offers a superb view of the Harvard Square.Another possible threat is the approved six month construction plan of over $ 1 billion housing units at an estimated budget of $1.65 billion mainly targeting low cost housing with over 43% of the total units being non-luxury (Kaitlin Melanie, 2015). Although this move would provide a re lief to Bostonà ¢Ã¢â€š ¬s middle and low income earning residents, it would do more harm than good to the hotel industry since apart from the fact that most occupants will not afford to dine in such expensive restaurants as No. 9 Park, the housing project may also develop an insecure and untidy environment that might t...